Sebastian Antony

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Sebastian Antony Basel Watch Company: Timekeeping Excellence from Dubai

Sebastian Antony Basel Watch Company is a well-respected name in the watch manufacturing and wholesale industry. Mr. Sebastian Antony, the Chairman and Managing Director of Basel Watch Company LLC, is a visionary entrepreneur with over 25 years of experience in the global watch business.

Founded in 1988, Basel Watch Company has grown from modest beginnings into a prominent player across the GCC and Southern India, headquartered in Dubai, UAE.

Evolution of Basel Watch Company LLC

Basel Watch Company has been a specialist in the wholesale trade of wrist watches since 1992. The company holds sole distributorship rights for:

  • BLADE (since 2000)

  • ELIZ (since 2001)

In addition to wholesale operations, the company has expanded into retail outlets, including a presence at the Dubai Outlet Mall.

Under the leadership of Sebastian Antony Basel Watch Company, the group has steadily expanded its market reach and brand recognition.

Product Portfolio and Brand Expansion

Basel Watch Company’s featured wristwatch brands are known for being fashionable, reliable, and competitively priced. The company has diversified its portfolio to include:

  • Wrist watches

  • Table clocks

  • Wall clocks

  • Pocket watches

  • Stainless steel accessories

Recently, the group introduced cufflinks, pens, and bracelets under the BLADE brand, reinforcing its position in lifestyle accessories.

Retail Presence in India

Since December 2011, Basel Watch Company has established five exclusive watch showrooms in Kerala, located at:

  • Calicut (Focus Mall)

  • Cochin (Panampilly Nagar)

  • Changanacherry

  • Kattappana

  • Shop-in-shop at Immanuel Silks, Cochin

The company continues to expand, with plans for additional outlets in the coming years.

Professional Journey of Sebastian Antony

Mr. Sebastian Antony began his career with Al Futtaim Watches, Dubai, where he worked for six years. In 1983, he joined the Rivoli Group as Sales Manager and served for five years.

In 1988, he founded Basel Watch Company, marking a major milestone in his entrepreneurial journey. Later, in 2010, Basel International FZ Co. was formed with Sebastian Antony as the Managing Director.

Leadership Beyond Business

Beyond the watch industry, Mr. Sebastian Antony is:

  • A prominent cardamom estate owner in Kerala

  • Member of the Merchant Association

  • Chairman of FFA (Friendly Family Association)

  • Tamer of Lions Club of Cochin Empire

  • Member of F3 (Family, Friends & Fraternity) and Family Cell

Family Background and Personal Life

Mr. Sebastian Antony belongs to Venat House, Kanchiyar, Idukki, Kerala. He is currently settled in Dubai with his wife Elizabeth Sebastian.

The couple is blessed with three children:

  • Simpson – MBA (USA), married to Merlin (Business Management Graduate, American University, DXB)

  • Charles – CPA (USA), actively involved in the family business

  • Anne – MBBS, completed internship at Mafraq Hospital, Abu Dhabi

Contact Details

Office Address

Basel International FZ Co.
P.O. Box: 28075
Dubai, UAE

Residence Address

Venat House
Kanchiyar P.O
Idukki, Kerala, India

Why Sebastian Antony Basel Watch Company is Trusted

  • Over 25 years of industry leadership

  • Strong wholesale and retail presence

  • Exclusive watch brand distributorships

  • Consistent quality and fashion-forward designs

  • Trusted name across GCC and India

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